Whenever someone is first introduced to the world of blogging, invariably the first question is “How do bloggers make money?” The want to know how writing articles and posting them on a webpage can turn into cash. It is a fair question for sure. After all, if you are not familiar with the concept at all, then you wonder if it is a legitimate way to earn an online income. Before I dive into the types of income streams that bloggers can create, it is important to know that there are basically two types of blogging income.
How Do You Make Money Blogging?
The 2 Types of Blogging Income
1. Low Maintenance Passive Income – This is really the most ideal type of income because it can provide you and your family with freedom. This is most often recurring passive income streams that you can enjoy. This type of money happens without your personal involvement. It is scale-able. Meaning that you can earn money without exchanging time for money in the moment. Some examples would include Google Adsense (or any paid for clicks campaign), membership sites, selling advertisement space, affiliate marketing sales, and even ebook sales.
If you can get paid for something while you are sleeping and it does not require you to exchange future time for money, then you have a low maintenance passive income stream. The individual transactions are smaller but they happen more often and don’t require your time. Every morning when I wake up I can log into my Google Adsense account and see that I made money while I was sleeping.
2. Personal Involvement High Income – The idea with this strategy is that if something involves your personal time, it should cost more. After all, your time should be valuable to you, right? If you offer personal consulting for your niche you should charge what your personal time is worth to you. It also matters the type of reach that you are able to get as well. For example, you do not have to charge as much for a webinar with 100 participants as you might with a personal consultation. You would charge even more for live speaking events as well.
The ideal strategy would be to set up low maintenance passive income streams that meet your household budget, so that you can spend your time in higher income events that require personal involvement. To be honest each have their benefits. Passive income streams allow you to enjoy the freedom to use your time how you choose. Personal involvement income ideas allow you to interact with others and make a difference in other people. Bob and I are currently spending each and every Tuesday night walking a small handful of bloggers through the process of how to set up successful blogs through our blog mentoring program. It involves our personal time, but it is something we enjoy and really get a kick out of for sure!
The Blogging Profit Ladder
Here is a short video that explains this idea of a blogging profit ladder. It explains the strategy in a little better detail that I have tried to explain above.
How Do Bloggers Make Money?
Here are some ways that bloggers make money. I won’t be able to go into great detail on how each of these work, nor have I used every one of these to make money. Some bloggers only focus on how to do 2 or 3 of these really well, while others try to add as many of these as possible to their income buckets. I like to try and master one and then move to the next once I get a handle on one. Also, visit our Make Money page as we are constantly adding new income ideas for you. Our goal is to make this page the ultimate resource for bloggers who want to earn income.
1. Pay Per Click Ads
How does this work? Anytime someone clicks on your ads, you earn money. The most popular is Google Adsense. On average clicks earn between .15-.50 cents per click, but I have personally seen as much as $5.00 for a click.
- Amazon’s Affiliate program
- Commission Junction
- Casale Media.
- Tribal Fusion
- Burst Media
5. Creating an Email List or Newsletter
How does this work? Capturing traffic and building a mailing list can be very profitable. You can build a captive audience that you can market to on a regular basis. You can not only add value by promoting your products but the products of others that are related to your niche.
6. Membership Sites
How do bloggers make money with these? Well, you can earn a recurring income by providing an online membership site that provides a resource that people in your niche want. This was one of the first ways I earn an income online. Take some time to read my detailed post about setting up a membership sites.
Want More Income Ideas?
Check out our Make Money page that list several ways to earn an income through blogging. We will be adding to this page in the days and weeks to come so be sure to check back with us!
Want to start your own blog?
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