3 Facebook Marketing Ninja Tactics You Can Use

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Lately I have been spending some extra time and effort at better understanding some of the new features in the Facebook Timeline Fan Page. Today, I want to share with you 3 simple marketing tactics that you can start using today.

It is no mystery that millions of people spend hours on Facebook everyday. If you want to build a platform then you need to have some type of strategy with Facebook. The three tips that I am about to share will:

  • Help you get more “likes”
  • Network with other successful bloggers in your niche
  • Drive more traffic to your Facebook Fan Page

Let’s jump right in!

3 Facebook Marketing Ninja Tactics You Can Use

Before I share with you the 3 tips, I want to be clear that you can abuse these. Please do not get “spammy” with them. Like with anything, more does not always mean “better.”

1. Get More “Likes” By Using the “Build Your Audience” Feature

In your admin panel for your Facebook Fan Page, there is a “Build Your Audience” feature. There are a few options, but one in particular that I want to share with you has to do with inviting your friends.

A great way to boost your likes and get “social proof” for your fan page is to reach out to some of your biggest fans. Select your most supportive friends from your list and get them to like your page.

2. Network with Other Influential Bloggers by Using the Private Message Feature

The new Facebook fan pages allow you to message the owner of the page. This shows up in a prominent spot inside their admin panel. It is hard for a page owner to overlook it. I figured out this feature as a result of fans sending me messages on my career coaching blog. I think if you strategically us it the right way, you can capture their attention much easier than email.

3. Drive Traffic to Your Fan Page by Commenting as Your Page Profile

I explain this in greater detail in the video below. You can select which “persona” you want to comment as in Facebook. In other words, I can leave a comment as “Blogging Your Passion” on another Facebook fan page. If used in the right way, you can drive traffic back to your fan page from other fan pages.

Watch the video below for a fuller explanation of what I have described above. If you cannot see the video in your RSS feed, then watch 3 Facebook Marketing Tips directly on YouTube.


7 thoughts on “3 Facebook Marketing Ninja Tactics You Can Use”

  1. Hey Jonathan!
    These are great strategies! I think you’re spot on about the email feature. With so much noise and clutter for more influential blog owners that seems like a great opportunity to stand out. The only thing I would add is that if you’re going to use that strategy – make sure you are approaching them with something of value. Approach them with something to give (not necessarily tangible, but worthwhile to them). It would be a huge mistake to reach out and turn them off by looking like you’re reaching out solely to gain something for yourself. Seems like common sense, but I know it’s a practice commonly overlooked. Happy weekend to you!

  2. Hi Jonathan,
    I have been thinking about how I can utilize facebook a lot lately. My major concern is coming off as a spammer which, I notice many people do. There seems to be a subtle art between coming off like a total spammer and coming off with integrity.

    All the ideas you put forth make complete sense. I have not yet started a fan page for my blog and do not plan to do so until the beginning of June. Right now, I am putting all of my efforts into creating the best content I can as well as just learning how to blog.

    That being said, I have still been trying to figure out ways to utilize facebook. I think your first suggestion is my favorite. It seems so obvious, but to a new blogger like myself, it didn’t even fully occur to me until you said it. It was one of those “DDUUUHHHH!” moments. It makes complete and total sense yet it never would have even occurred to me had you not put it out there.

    I guess that is why I’m a newbie 🙂

    -Izzy (The 30 Year Old Ninja)

    1. Hi Izzy,

      I completely agree with you. Most of the time I am hesitant to even share the above tips because I know people will abuse them. When will we learn that patience and building relationships is the key here?

  3. It is the little things that get us, things often missed. I am referring to commenting on my profile page. How simple and yet I seemed to have missed it. I am off to figure out how to best go about doing just that going forward. 🙂

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