Google Adsense can be a great way to earn a low-maintenance online income. There is nothing like earning money just by having people click on your ads. However, there is a balance that is needed here. You need to make sure that advertisements are not a nuisance to your audience. Carefully place the minimum number of ads that give you the maximum amount of revenue.
If you have never heard of Adsense, then I encourage you to read our post: What is Google Adsense?
What I love about Google Adsense is that they have a fairly reliable ability to target the ads to your users. Google scans the keywords in your content and provides ads that are relevant to the page. This can actually be helpful to the reader. For example, if I am discussing the importance of earning an MBA on my career coaching blog, alongside my content are a few advertisements from universities that offer online MBA programs. My reader is helped by my expertise and is able to view MBA programs all on my blog.
Still, some of the relevance does depend on advertiser competition. If you are writing about obscure topics, then you may have ads showing that are not as relevant as you would like.
How Do I Know Which Adsense Ads Will Display on My Site?
If you want to know what type of ads would show for either a page on your site or a topic you are considering writing about, then go to the Adsense Sandbox site and you can easily preview which ads would be served.
This can give you a good idea as to what type of Google ads will be served up on your site.